Newra, part of Accenture, was launched in March 2026 together with Piraeus as a next-generation AI Hub created to reinvent financial services. Built specifically for the banking sector, Newra combines deep industry expertise, advanced AI and data capabilities, responsible AI governance, and enterprise transformation experience.
We are a company born from a pioneering spirit. For us, innovation means a structural transformation that reshapes how a bank works, end to end. Not experimentation, but a deliberate shift designed to last and lead the next banking evolution.
We deliver progress with humans at the core: innovation that simplifies lives and moves with people. Rather than building a flashy tech brand, we focus on products and processes designed to be simpler, faster and more helpful. Technology adapts to people and works in the background, removing friction instead of adding complexity.
We apply AI with clear intent and purpose. Novelty for us is not about chasing hype or fads, but about delivering real, tangible impact. That is why we use AI only where it truly makes a difference, ensuring innovation that feels grounded, safe and accountable in everyday use.